Shoplifting Prevention & Intervention
Executive Summary
Shoplifting has been identified as a serious concern by the Colorado retail industry and local jurisdictions throughout the state. Retailers along Colfax Avenue and the Uptown neighborhood of Denver, for example, have cited shoplifting as a growing problem for their businesses and, in some cases, even the reason for closing a location.
This report first looks at the problem, providing data on shoplifting in Colorado, insights into where shoplifting is most prevalent in the state, the economic impact of shoplifting, and the prevalence of non-reported offenses. Then this report reviews the existing actions being taken by local police departments and retailers to address shoplifting and provides the most effective, evidence-based interventions that can further strengthen efforts to prevent or deter shoplifting.
This report offers several key takeaways:
The highest rates of shoplifting in Colorado occur in smaller, rural counties, while almost 89% of all incidents occur in ten counties, mostly in the Front Range.
Approximately half of all shoplifting incidents are reported, making it difficult to understand the full scope of the problem.
For every $1 million in goods stolen, Colorado loses an estimated $107,000 in local and state tax revenue.
Combating shoplifting requires close collaboration between local law enforcement and retail establishments.
Colorado has deployed several strategies at the local and state levels to combat retail theft, including:
establishing organized retail crime units;
enabling retailers to communicate in real time to police any incident of retail theft;
creating a statewide task force for coordination among law enforcement to identify and prosecute organized criminal rings;
implementing enhanced strategies to prevent organized retail crime rings from reselling goods online;
strengthening documentation requirements for secondhand dealers or other sellers of new goods; and
bringing law enforcement and retailers together to combat retail theft.
Evidence-based opportunities to strengthen Colorado’s anti-retail theft efforts include:
expanding grant programs such as Safer Streets and Multidisciplinary Crime Prevention and Crisis Intervention grant programs;
providing training and technical assistance to retailers and law enforcement by leveraging the Colorado Department of Public Safety’s Division of Criminal Justice;
reporting all shoplifting incidents by retailers so that law enforcement has a better understanding of where the crimes are being committed and can plan accordingly;
training retail staff on signs of shoplifting and organized retail crime;
strengthening store design through measures such as cameras and mirrors, reduced number of exits and blind corners, removing goods from entrances and exits, creating clear sight lines in aisles and reducing the height of displays, and moving hot products into higher-security zones; and
improving technology with license plate recognition cameras in parking lots, use of closed-circuit television to identify common indicators of organized retail crime through human or AI reviews, use in tags or Radio Frequency Identification (RFID) tags to ruin or track stolen items.
Law enforcement strategies include:
Reducing police response time and increasing the scope of incidents receiving a response – retailers often cite a slow response or lack of response by law enforcement unless there is a suspect still present at the retailer’s location.
Maintaining a police presence in high-traffic shopping areas.
Expanding crime review and investigation, including collecting closed-circuit television evidence and forensic evidence and interviewing eyewitnesses.
Educating first-line officers and retailers on behaviors associated with retail theft.
Overview
Colorado’s shoplifting rate increased steadily for several years, as the chart below indicates, peaking a decade ago. While it declined between 2015 and 2021, the shoplifting rate still remains higher than in 2008.
Roughly only half of all shoplifting incidents are reported, making it difficult to understand the full scope of the problem. Over the past 4.5 years, shoplifting rates nationally have varied among cities in comparison to January 2019 levels, as researched by the Council on Criminal Justice. Out of two dozen U.S. cities that consistently report crimes, seven experienced an overall increase in shoplifting rates between January 2019 and June 2023, including substantial increases of more than 60% in the nation’s two most populous cities. Several states have enacted laws requiring stricter punishment for these types of crimes. Many large retailers cited the levels of shoplifting and theft from their stores as the reason to either close locations, lock up merchandise, or advance their security and loss prevention tactics.
In Colorado, retailers along Colfax Avenue and in the Uptown neighborhood of Denver have recently cited shoplifting as either the reason for closing a location or a growing problem for their businesses.[1 1b] Aurora Police Department has said they are starting to crack down on retail theft rings by keeping officers on duty in the Town Center Mall for faster response times and a deterrent presence [2]. Colorado Springs put an Organized Retail Crime Unit in place to combat theft rings and repeat offenders [3], like the owners of Top Pawn retailers who knowingly accepted and resold millions of dollars in stolen merchandise [4].
Research Objectives
With these state and national trends in shoplifting and organized retail crime, this memo intends to understand the issue with the available data and provide recommendations on evidence-based best practices for both retailers and government entities through answering the following questions:
Where is shoplifting most prevalent in the state? Who is the largest group of offenders? What is the prevalence of non-reported offenses?
What are the existing interventions in place by local police departments and retailers/victims?
What are the tax implications of shoplifting of current state levels of retail theft?
What are the most effective interventions to prevent or deter shoplifting?
Research Findings
Shoplifting is defined by the FBI’s National Incident Based Reporting System (NIBRS) as, “the theft, by someone other than an employee of the victim, of goods or merchandise exposed for sale.”[5] These crimes are typically committed by individuals and the goods taken are for personal use. Organized retail crime, or theft, is categorized under Transnational Organized Crime and defined as, “the large-scale theft of retail merchandise with the intent to resell the stolen items for financial gain. The stolen items are then resold through various means including online auction sites, flea markets, retailers, pawn shops, and e-commerce marketplaces.”[6]
Most shoplifting incidents in Colorado occur across the Front Range. The number of shoplifting incidents are presented in Figure 3, as opposed to the rate per 100,000 people, since the top ten counties by rate yield small, low-income counties, which do not represent most incidents. Adams, El Paso, and Jefferson Counties shoplifting incidents as a percentage of total state incidents outpace their share of the population.
Figure 3. Reported Shoplifting Incident Count by County in Colorado
2023 | Total Shoplifting Crimes Reported | Percent of Total Shoplifting Crimes Reported | Percent of Total Population |
---|---|---|---|
Adams County | 4,333 | 19.9% | 9.1% |
El Paso County | 3,390 | 15.6% | 12.6% |
Jefferson County | 2,757 | 12.7% | 9.7% |
Denver County | 2,177 | 10.0% | 12.0% |
Larimer County | 1,540 | 7.1% | 6.7% |
Douglas County | 1,522 | 7.0% | 6.5% |
Weld County | 1,359 | 6.2% | 6.1% |
Arapahoe County | 1,044 | 4.8% | 11.1% |
Mesa County | 602 | 2.8% | 2.7% |
Pueblo County | 547 | 2.5% | 2.9% |
Top Ten Total | 19,271 | 88.6% | 79.2% |
All Other Counties | 2,484 | 11.4% | 20.8% |
Total | 21,755 | 100.0% | 100.0% |
Source: Colorado Bureau of Investigation.
Because not all shoplifting incidents are reported and because it is often difficult for retailers to understand whether goods are missing due to shoplifting, employee theft, mismanaged inventory, or other reasons, getting a good figure for goods stolen in dollars each year is virtually impossible. Retail groups claim about $1 billion was lost due to retail theft in Colorado last year, while official reported figures are much lower. Whatever the figure is, any stolen merchandise means lost tax revenue for state and local governments, as sales taxes are paid at the point of sale and income taxes are paid on earnings.
For every $1 million in goods stolen, the state loses $29,000 in sales tax revenue and the average local government loses about $78,000. If $1 billion in merchandise was lost in a year in Colorado, that is $29 million in lost state sales tax revenue and $78 million in lost local sales tax revenue. This does not include any lost income tax revenue or potential income tax deductions for theft, which would impact state and federal tax revenue.
Drivers of Shoplifting
Many assumptions but few studies exist on what drives people into shoplifting. It frequently starts when people are under 18 years old and is called by some the “gateway crime” into more serious crimes. Because many shoplifters are not caught or many incidents not reported to law enforcement, there is no good dataset on the total number of crimes, the types of crime, or the offenders; however, the National Association of Shoplifting Prevention estimates that one in 11 people has shoplifted in their lifetime.[7] Many shoplifters also feel that it is a victimless crime that has few penalties if they were to get caught.
A survey of over 43,000 adults was conducted in 2001– 2002 with the National Epidemiologic Survey on Alcohol and Related Conditions (NESARC) to better understand the socioeconomic characteristics and prevalence of antisocial and psychiatric disorders among adults who have shoplifted. Their survey research reports that 11% of the population has shoplifted in their lifetime, roughly corroborating the one in 11 claim. The most indicative factor risk factor for shoplifting is at least one psychiatric diagnosis, with 89% of those surveyed having shoplifting and psychiatric disorder comorbidities.[8] The most prevalent disorders were antisocial personality disorder and substance use disorders.
A similar survey conducted of about 4,000 high school students in 2013 reported that about 15% of high school students reported having shoplifted.[9] Of those who reported shoplifting, they also reported other antisocial behavior such as receiving poor grades, substance abuse including smoking, hopelessness, and fighting. About 25% also reported stealing more than seven times per week, indicating problems with addictive behavior.
Programs to Combat Shoplifting
Shoplifting prevention and intervention are addressed by law enforcement at all levels of government, as well as retailers and nonprofit organizations.
Federal Efforts to Combat Shoplifting and Organized Retail Crime
In 2007, the Federal Bureau of Investigation (FBI) partnered with retail industry groups to launch the Law Enforcement Retail Partnership Network (LERPnet) database. The retail industry managed the database whose intent was to share information in real time with the FBI and other retailers on retail theft across the country.[10] The platform was abandoned after receiving criticism from major retailers for its limited utility and after being acquired by another private company.[11]
The Government Accountability Office (GAO) produced a report on organized retail crime in 2011 entitled, “Private Sector and Law Enforcement Collaborate to Deter and Investigate Theft.”[12] The report noted that FBI organized retail crime cases require at least $100,000 in merchandise to use as evidence and require years of work to build a case. Similarly, U.S. Immigration and Customs Enforcement under the Department of Homeland Security engages when crimes include money laundering, the export of stolen goods, or crimes committed by people living in the U.S. without proper documentation.
Homeland Security Investigations launched Operation Boiling Point in 2022 to target organized theft groups that profit from organized retail crime, cargo theft and other theft/fraud-related activities.[13] The operation targets supply chain hubs like LA, Dallas, Chicago, and Atlanta.
The Integrity, Notification, and Fairness in Online Retail Marketplaces for Consumers Act (INFORM Act) took effect in June 2023. This act passed by Congress requires online marketplaces to collect, verify and disclose information on high-volume third-party sellers, including bank account, tax ID, and contact information. The aim of this act and the FTC’s regulation of it is to deter the online sale of stolen, counterfeit, or unsafe merchandise.[14]
National nonprofit organizations working on this issue include the Coalition of Law Enforcement and Retail, the National Retail Federation, organized retail crime associations (ORCAs) across the states, the Retail Industry Leaders Association, and the U.S. Chamber of Commerce, to name a few.
State and Local Programs to Combat Shoplifting and Organized Retail Crime
Across the country, states have passed legislation and formed task forces to try and deter and crack down on shoplifting:
Several states responded to the increases in shoplifting by passing new legislation to impose stricter penalties on those caught. According to the National Conference of State Legislatures, at least eight states passed 14 bills to combat this crime, including Arizona, California, Florida, Iowa, Kansas, Louisiana, New York, and Vermont.[15] California and New York are notable, as there have been significant increases in shoplifting incidents in their major cities compared to pre-pandemic levels.[16]
California passed Proposition 36 in November 2024 by a 37-point margin to impose stricter penalties on drug and theft crimes, including increasing sentences, aggregating similar charges across jurisdictions, and introducing new verification requirements on third-party seller websites.[17]
The State of Washington, in collaboration with their Attorney General’s office, stood up an Organized Retail Crime Unit with ten staff in mid-2023 and has prosecuted at least three cases since then.[18]
The New York City District Attorney’s office, the New York Police Department, and the Merchants Business Improvement Program partnered with shop owners who can contact local precincts when an individual is disrupting business; police respond with trespass notices and warnings of potential arrest for additional violations. Small businesses can enroll in the program. The program expanded borough wide following pilot program in small areas of Queens.[19]
In Colorado, state and local authorities are trying similar ways to combat retail theft:
Colorado Springs Police Department started an Organized Retail Crime Unit that arrested twenty local repeat offenders and stopped an organized retail crime organization selling stolen goods out of Top Dollar Pawn stores.[20]
Wheat Ridge Police Department has given radios to loss prevention staff at retailers that have been targeted so they can communicate in real time.[21]
Colorado Attorney General Phil Weiser formed a statewide taskforce to facilitate coordination among law enforcement to identify, disrupt, and prosecute organized criminal rings that steal goods from retailers and resell them through online marketplaces. The taskforce will bring together law enforcement from around the state, create a shared set of resources for cross-jurisdictional investigations, share best practices, and provide a point of engagement for private sector and non-profit organizations looking to address this rising scourge.[22]
Colorado House Bill 22-1099, Concerning Mandatory Disclosure of Third-Party Sellers Selling Through Online Marketplaces, passed and was signed into law to help prevent organized retail crime rings from reselling goods online. High-volume third-party sellers (over $5,000 in gross revenues) must provide bank account, contact, and tax identification information to the online marketplaces. Online sellers with over $20,000 in annual gross revenue are required to disclose their name, contact information, and any alternate sellers used to the consumer.[23]
Senate Bill 22-001 created the Safer Streets grant program which provided grant funding opportunities to enhance crime prevention through environmental design capabilities at the local level.[24]
Senate Bill 19-014: Organized Retail Theft Prevention: secondhand dealers or flea market or similar sellers of new goods must record the purchase of store credit, gift cards, or merchandise cards for resale; petty offense or class 3 misdemeanor if they do not; no convictions on record per the fiscal note.[25]
Colorado Organized Retail Crime Alliance (COORCA) is Colorado’s local chapter that brings law enforcement and retailers together to discuss retail theft issues.[26]
Measures that Can be Taken to Combat Shoplifting
Combating shoplifting and organized retail crime is most effective as a joint endeavor between law enforcement and retailers with the state playing a supporting role. Each party has specific roles and responsibilities and are well-served by collaboration. As with many other types of crime, the response should be tailored to the local situation and involve implementing several different responses.
State
Since responses to shoplifting and organized retail crime typically occur at the local level unless there is evidence of larger scale organized groups stealing large amounts of high dollar goods, the state has fewer recourses to combat retail theft:
Provide grant funding: Grant programs in place like the Safer Streets and Multidisciplinary Crime Prevention and Crisis Intervention grant programs could be expanded to provide funding to local governments to help combat shoplifting and organized retail crime.
Organize task forces and facilitate cross jurisdictional interaction: the State could partner with the Colorado Attorney General’s office on the task force already in place.
Provide training and technical assistance to retailers and law enforcement: The Colorado Department of Public Safety’s Division of Criminal Justice maintains strong ties to local law enforcement and can assist with training and technical assistance so that local law enforcement can be better prepared, open lines of communication for larger investigations, and help to train retailers.
Retailers
Retailers carry much of the burden of shoplifting prevention. As certain retailers have been targeted more frequently with incidents that include store damage and potential threats of violence to staff, dealing with retail theft has become more complex. Roughly 50% of retail theft crimes are not reported to law enforcement, according to a survey done by the Loss Prevention Research Council.[27] Retailers often cite a slow response or lack of response by law enforcement unless there is a suspect still present at the retailer’s location as the reason to not report incidents; police often cite staffing levels that have been strained since 2020 and a lack of resources to investigate the thousands of shoplifting incidents that occur in most large cities each year. However, reporting all shoplifting incidents is important so that law enforcement and other public safety officials understand where the crimes are being committed and can plan accordingly. Keeping lines of communication open between retailers and law enforcement to share information about shoplifting incidents, potential organized retail crime, and trends regarding how and what goods are stolen allows for better prevention and intervention.
Many of the other shoplifting prevention strategies are done in store through employee engagement and store environmental design:
Employee:
Acknowledge customers so potential shoplifters know you see them
Increase staffing levels
Train staff on what signs of shoplifting and organized retail crime to look for
Store Design:
Keep items organized so it is clear when something is missing
Put desirable items behind the counter or in a locked display
Install cameras and carefully place mirrors to enhance visibility of high-risk shoplifting areas
Reduce the number of exits, blind corners, and recesses
Provide good, even lighting
Eliminate clutter and obstructions
Place goods away from entrances and exits
Create clear sight lines in aisles and reduce the height of displays
Reduce crowding near displays of high-risk items
Move hot products into higher-security zones with more staff surveillance
Speed up checkout to reduce congestion and waiting, which provides the opportunity for concealment[28]
Technology:
Install license plate recognition cameras in parking lots or facing the street
Analyze departments with loss of large volumes or unexplained out of stock items through inventory systems, barcodes, and point-of-sale technology
Determine where and how to use closed-circuit television and use it to look for common indicators of organized retail crime through human or AI reviews
Use ink tags or radio-frequency identification (RFID) tags to ruin stolen items or track them
Law Enforcement
Law enforcement’s role is to partner with retailers to educate the community on risks and to be responsive to retailers and high-crime shopping areas, as well as take the time to investigate any offenses and offenders for signs of organized retail theft and larger-scale operations.
Shorten response time when an offender is still present in store; this could mean maintaining a police presence in high-traffic shopping areas
Review and investigate crime, including collecting closed-circuit television and forensic evidence and interviewing eyewitnesses
Educate first-line officers and retailers on behaviors associated with retail theft
Gather information and look for indicators of organized retail crime when responding to calls; talk to loss prevention officer or retail staff
Evaluate whether it is a singular incident or a larger retail theft effort
Interview individual suspected of retail theft, employ field tactics like stationary and mobile surveillance, document all evidence, retain intelligence and engage routinely with loss prevention or retail representatives
Punishment
Evidence suggests that the high likelihood of getting caught or punished has a higher deterrence on retail theft than the length of the punishment. People are more sensitive to immediate repercussions than future consequences (i.e. the extension of a sentence from 10 to 20 years.[29]
Conclusion
The landscape of shoplifting in Colorado has shown a complex and evolving trend, with notable fluctuations since the onset of the pandemic. While shoplifting rates initially decreased in the early years of the pandemic, they have seen an uptick in the latter part of 2023 and into 2024, though remain below pre-pandemic levels. The rise of organized retail crime has been a significant concern, and retailers have faced challenges ranging from increased thefts to direct impacts on business operations, including store closures and enhanced security measures. Data suggests that most shoplifting incidents are concentrated along Colorado’s Front Range, especially in counties like Adams, El Paso, and Jefferson, which contribute disproportionately to statewide theft incidents. Despite the substantial monetary losses claimed by retail groups, actual reported data varies, making it difficult to precisely quantify the financial impact of theft. A significant concern is the lost tax revenue due to retail theft, as both state and local governments lose sales tax revenues when products are stolen.
Both national and local efforts have been made to combat these crimes. Federal initiatives like the INFORM Act aim to curb the sale of stolen goods through online marketplaces, while state and local authorities have launched task forces, such as Colorado's Organized Retail Crime Unit, to tackle large-scale theft operations. Additionally, law enforcement agencies and retailers have been working together to enhance communication, improve response times, and increase the use of technology to prevent theft.
Retailers are also taking proactive steps to prevent shoplifting by improving store layouts, increasing staff vigilance, and utilizing surveillance systems. However, the effectiveness of these measures is still dependent on consistent reporting and law enforcement collaboration. Law enforcement plays a crucial role in ensuring quick responses, investigating larger theft rings, and prioritizing shoplifting in high-crime areas.
While policy changes and increased penalties have been explored, research suggests that effective deterrence comes more from the likelihood of being caught rather than the severity of punishment. Therefore, combining preventive measures with swift legal action and better data-sharing among stakeholders will likely be the most effective way to reduce both shoplifting and organized retail crime in Colorado. Addressing shoplifting and organized retail crime in Colorado requires a multifaceted approach that includes improving retailer practices, enhancing law enforcement collaboration, updating policies, and addressing the underlying socio-economic factors that drive theft. With coordinated efforts from both public and private sectors, it is possible to reduce theft rates and minimize the subsequent negative economic impact on both businesses and governments.
Data and Methodology
The primary data source used for this report is the Colorado Bureau of Investigation’s Colorado Crime Statistics website. As noted above, a large portion of shoplifting crimes are not reported and thus the data does not accurately capture the full scope of the crime.
Surveys are often relied upon to supplement official data, with surveys from the National Epidemiologic Survey on Alcohol and Related Conditions, and the Loss Prevention Research Council. As with any survey, the data and analysis result from respondents’ truthful responses to the questions; as responses deviate from reality, the data may not be representative of the issues. These surveys seem to capture individuals who shoplift and who are not incarcerated at the time of the survey. As such, it does not capture those who are incarcerated or those who are currently involved in shoplifting or organized retail crime, since it reports on lifetime trends.